The Employer of the Year award at the Suffolk Business Awards is always a coveted category, with businesses keen to celebrate and recognise the importance of their most valuable assets – their staff.

“This is a competitive category and is the one that business leaders want to win,” said judge Becky Wilson, business director at Pure Executive, which co-sponsors the category with Birketts. “Being recognised as Employer of the Year is a true reflection of a progressive organisation as it’s all about their people.

“Having a strong brand reputation as a high-quality employer sets organisations apart in the eyes of future employees, investors and customers alike. There is no doubt that this award sets organisations apart from their competitors and demonstrates that they put their people first.”

East Anglian Daily Times: Becky Wilson, business director at Pure ExecutiveBecky Wilson, business director at Pure Executive (Image: David Johnson Photographic)

This recognition is one of the main reasons fellow judge Jeanette Wheeler, partner at Birketts, said businesses should take the time to enter this award.

“This award celebrates the organisations who are attracting, developing, and supporting their people to achieve business success, whilst treating everyone as an individual,” she said.

“It is a candidate driven market and organisations need to work harder and smarter to attract, recruit and retain the best talent.

This award gives people a sense of belonging to their organisation and its brand. Winning this award will demonstrate to potential employees that they are a great place to work.”


East Anglian Daily Times: Jeanette Wheeler, partner at BirkettsJeanette Wheeler, partner at Birketts (Image: Birketts)

Employee engagement is something that Mrs Wilson believes is essential to the future success of any business. “Not only can employee engagement create happier, healthier and loyal employees it can also contribute to productivity and provide a place where people believe they belong,” she said.

“In today's competitive environment, building a strong, stable and resilient workforce is an essential element for the future of any business.

“Company reward and recognition schemes can have a significant impact on an organisation’s culture, engagement levels and success. Understanding and supporting the financial wellbeing of your employees is key.”

So, what will it take to impress the judges in this category?

“The winning and shortlisted organisations will be those who took the time to explain and evidence how they have evolved their culture and how they are creating workplaces of the future that focus on the engagement of their employees,” said Ms Wheeler.

To enter the Employer of the Year category, visit the Suffolk Business Awards website.

Meet the sponsors

Pure Executive

Pure Executive is a leading search specialist dedicated to bringing exceptional board, senior leadership and chair appointments for organisations across the East of England.

For almost 20 years, Pure Executive has helped clients and candidates find the right avenue for their professional journeys through bespoke selection, targeted search, individual assessment, and professional consultancy. Pure Executive work holistically with clients and candidates to align their values, motivations, and expertise.

Drawing on its diverse network of long-standing connections, Pure applies rigorous, targeted search techniques to find the right leaders on both a national and global scale through its Executive search.

Birketts LLP

For more than 150 years, Birketts’ core belief has remained the same. The professional skill and integrity of its lawyers is its most important asset.

Birketts has over 800 lawyers and colleagues working from offices across the East of England and London, sharing a common culture and commitment to client service.

With a reputation for being forward-thinking, ambitious, and providing high-quality legal advice, Birketts is a leading regional law firm with an impressive national and international network of clients.

Criteria

This award recognises the evolution of employee engagement and its impact on the workplace. It looks to showcase organisations that have evolved a culture and ethos that is people centric.

The judges are looking for evidence in three areas of recognition, innovation, and progressive people strategies.