A family-owned butcher has opened a fourth store in an east Suffolk village serving "fresh and delicious produce at affordable prices".
Swiss Farm Butchers opened its latest store in Trimley St Martin, near Felixstowe, on Saturday at Roselea Nursery in Kirton Road.
The new premises have joined the company's existing shops at Aldeburgh, Ashbocking and Great Bromley.
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The family-run business announced the news on social media in a post that read: "What. A. Morning! Swiss Farm Trimley St Martin has officially launched!"
Kerry Gooding, 35, the general manager of the Ashbocking outlet, opened the new shop in Trimley, as David Ridgeway, the owner of Swiss Farm Butchers, took a step back to let the staff at Swiss Farm Butchers take the spotlight.
Matthew Catchpole, general manager at Swiss Farm Limited, said: "We are all so excited about opening this new store.
"This place offers the Trimley area something different, and alongside the grocery store, Roselea Nursery, you can get everything you need here. We are delighted!"
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He added: "As a family-run business that's been running since 1972, we are now very experienced and we're just excited to share our skills.
"So with this new store, we are just excited to continue to provide fresh and delicious cuts of meat at prices that people can afford.
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"People new to our stores should know we don't use preservatives and everything is hand cut off the bone, so you can really taste and feel the difference.
"Plus, all our produce is affordable as we've been working hard to keep our prices down, whilst everything else is becoming more expensive.
"Our minimal-waste approach and fresh local English meat really help with this."
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